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Privacy Policy


When you visit our websites or use our services, we collect personal data. The ways we collect it can be broadly categorized as follows:

Information You Provide to Us Directly:

When you visit or use some parts of our websites and/or services, we might ask you to provide personal data. For example, we ask for your contact information when you sign up for a free trial, respond to a job application or an email offer, participate in community forums, join us on social media, take part in training and events, contact us with questions, or request support. If you choose not to provide us with personal data, it might limit your access to certain parts of our websites or services.

Information We Collect Automatically:

We collect some information about you automatically when you visit our websites or use our services, such as your IP address and device type. Additionally, we gather information as you navigate through our websites and services, including the pages you visit and the links you click on. This information helps us understand how you use our websites and services, enabling us to improve your experience by personalizing the content you see. We use cookies and similar tracking technologies for some of this data collection. Find out more about the types of cookies we use, why, and how you can control them.

Information We Get From Third Parties:

While the majority of the information we collect comes directly from you, at times, we might obtain personal data about you from other sources, such as publicly available materials or trusted third parties like our marketing and research partners. This information supplements the personal data we already have to enhance, personalize, and improve our services, and to verify the information you provide.

Where we collect personal data, we’ll only process it:

  • To perform a contract with you,
  • Where we have legitimate interests to process the personal data not overridden by your rights,
  • In accordance with a legal obligation, or
  • With your consent.

Not providing your personal data may prevent us from providing you with all our services, and some functions and features on our websites may not be available to you.

If you believe that a Disruptive Oral Ltd subscriber has entered your personal data into our websites or services, please contact that subscriber for any inquiries regarding your personal data.


Primarily, we use your personal data to operate our websites, provide requested services, and manage our relationship with you. Additionally, we use your personal data for:

Communicating With You:

This includes providing information you’ve requested from us (such as training or educational materials), operational communications (e.g., changes to our websites and services, security updates), marketing communications in line with your preferences, and requesting your participation in research or feedback activities, which might involve third-party assistance.

Supporting You:

Assisting in resolving technical support issues or other website or service-related matters.

Enhancing and Developing Our Offerings:

This involves tracking and monitoring your use of our websites and services to improve user experience, conducting technical analysis for optimization, and developing more efficient tools.


Detecting and preventing fraudulent or malicious activity and ensuring fair use of our websites and services in accordance with our terms of use.

Marketing to You:

Apart from sending marketing communications, we might use your personal data to display targeted advertising online through our platforms or third-party websites.

Analyzing and Reporting:

We may use the personal data we collect to produce aggregated and anonymized analytics and reports, shared publicly or with third parties.


There will be times when we need to share your personal data with third parties. We will disclose your personal data only to:

  • Other companies in the Disruptive Oral Hygiene Limited group of companies.
  • Third-party service providers and partners who assist and enable us to use the personal data for various purposes, such as supporting delivery of services or marketing our goods and services.
  • Regulators, law enforcement bodies, government agencies, courts, or other third parties where necessary to comply with applicable laws or regulations or to exercise, establish, or defend our legal rights. We will, where possible and appropriate, notify you of such disclosures.
  • Actual or potential buyers in connection with an actual or proposed purchase, merger, or acquisition of any part of our business.
  • Other individuals where we have your consent.


When sharing data, it may be transferred to and processed in countries different from your own. These countries may have different laws than what you’re accustomed to. Rest assured, when we disclose personal data to a third party in another country, we implement safeguards to protect your personal data.

For individuals in the European Economic Area (EEA), your data may be transferred outside the EEA only to places with identified adequate protection for EEA data or to a third party where approved transfer mechanisms are in place, such as the European Commission’s Standard Contractual Clauses or ensuring the entity is Privacy Shield certified.


Security is a priority when it comes to your personal data. We’re committed to protecting it and have appropriate technical and organizational measures in place. For more information about security, please contact us.


The duration we retain your personal data depends on its nature and whether there’s an ongoing business need to retain it (e.g., providing requested services or complying with legal requirements). We retain your personal data for as long as necessary within our data retention policies and practices. After this period, we delete or anonymize it.


You have rights concerning your personal data. For marketing communications, you can opt out at any time by following the unsubscribe instructions or emailing

You also have rights to:

  • Know what personal data we hold about you and ensure it’s correct and up-to-date.
  • Request a copy of your personal data, ask us to restrict processing or delete it.
  • Object to our continued processing of your personal data.

You can exercise these rights by emailing If you’re unhappy with how we handle your personal data, please let us know via email. We will review and investigate your complaint and strive to respond within a reasonable timeframe. You can also complain to your local data protection authority.


We’re always eager to hear from you. If you’re curious about the personal data we hold or have any questions or feedback regarding this notice, our websites, or services, please get in touch. As a technology company, we prefer communication via email to ensure we connect you with the right person within the appropriate regulatory timeframes. Email us at


What Cookies/Tracking Technologies Do We Use?

A cookie is a small text file placed on your computer or mobile device when you visit our websites. We, our affiliates, and third-party service providers use different types of cookies—persistent cookies (remaining on your hard drive) and session ID cookies (expiring when you close your browser). Additionally, we employ other tracking technologies like web beacons and local storage, which help us recognize visits to our websites or opened emails.

Why Do We Use Cookies/Tracking Technologies?

These tools help us operate our websites and services, enhance your experience, conduct analytics, and deliver relevant advertising and marketing. Third-party cookies enable additional features